Intern
What you actually do
Run steps 01 and 02 this week. Do not add a feature. One. Not a theme cloud.
Library / Guides / Ninety days, one leak
Annual roadmaps and weekly panic can live in the same company. Fractional work exists to pick the leak that costs the most — demand, conversion, show-up, delivery, or retention — and ship weekly until a system runs without a hero in the room. Interns keep the scoreboard. CEOs kill the other three projects.
Name the leak in one sentence. Instrument it if you do not trust the numbers.
Name the leak in one sentence. Instrument it if you do not trust the numbers.
Pause three projects that do not serve it. This is the whole job of a CEO in a sprint.
Done means a system with an owner and a Monday number — not a longer Notion.
Intern
Run steps 01 and 02 this week. Do not add a feature. One. Not a theme cloud.
Operator
Protect the sequence. Pause three projects that do not serve it. This is the whole job of a CEO in a sprint.
CEO
Do not fund more traffic or more seats until the scoreboard in this lesson is a number you will defend. Done means a system with an owner and a Monday number — not a longer Notion.
One. Not a theme cloud.
Why: Two priorities is how both stall.
Done when: A sentence everyone can repeat.
If the number is folklore, week one is measurement.
Why: You cannot sprint on a vibe.
Done when: A believed baseline.
One thing live per week. Minimum.
Why: Slide decks substitute for shipping.
Done when: A changelog.
What would make you stop this path.
Why: Otherwise you will complete a bad plan politely.
Done when: Written. Dated.
If the operator leaves, the system stays.
Why: A sprint that only lives in one head is a contractor, not a system.
Done when: A page a new intern could run.
Write the three projects you will not touch. If you cannot name them, you have not chosen a leak. You have chosen a mood.
A year is where panic hides. Ninety days is long enough to install a sequence and short enough that you cannot hide.
Roadmaps are annual. Execution is weekly panic.
Open the playbook ↗Working notes
Pick the one sequence that deserves the next 90 days. Request the file. It arrives by email — not a public dump, not a drip of slogans.
Email and WhatsApp stay open. A call is for installing the system.