The usual failure
Strategy without shipping. Decks without a weekly number. Ownership as a vibe.
What to make true
Someone who owns the system — the spec, the sequence, the kill criteria — not just the idea.
Worked example
Keep it this plain. A team uses operator as if buying the software installed the meaning. It did not. Strategy without shipping. Decks without a weekly number. Ownership as a vibe. The move is not a new integration. Someone who owns the system — the spec, the sequence, the kill criteria — not just the idea.